Friday, August 24, 2012

Google Adsense - Using Google Adsense on Your Home Office Blog

Google Adsense: What are some tips for using an ad program?

You have a home office site and you want to earn some money with it.  Selling your own products and services are job one.  There might be a way to make your home office site do double duty.  Think about adding Google Adsense to your home office site.  

What is Google Adsense?  It is a contextual ad program.  You supply the content and google adsense will place ads on your site that are related. 

Dust off your writing skills.  Write content everyday and write content that is interesting.

Many home office owners have one website.  Have you ever thought about creating more than just one site for your home office?   This can allow you to go after more niche markets, plus you have more opportunities for placing your google adsense ads.

When you are inside the google adsense dashboard, you will see the opportunity to setup special channels for your ads.  This can help you with monitoring your stats.  Name your channels and ads to make it easy to identify where the clicks and impressions are coming from.

Set up channels and monitor your statistics across all sites.  If one site is performing
poorly, consider changing the content or the ad layout.  Experiment!

Adsense ads can be customized!

Test different ad types and colors to see what works best for your sites. Try to blend your ads in with the colors of your web design. 

Search engines are another key for google adsense.  Find out what people are searching for related to your topics. The google free keyword tool is a great place to start.  Type in some keywords that you know are related to your business and see what other options the keyword tool comes back with.

Take advantage of free google tools - Google Keyword Tool

You might be surprised to see how many other ways people are searching for information related to your topic.  Make sure to download the keywords that you find and add them to articles that you create for your sites.

Wednesday, August 15, 2012

Wasting Money on Domain Names


Trying to build an online business is interesting.  Creating websites, buying domain name, and writing web content are all time consuming but you are looking for the payoff in the end.  The idea is to get the ball rolling and get web traffic for your sites.  Once the content is created, you have an opportunity to earn income from there on into the future.

Building websites can allow you to make some bad decisions sometimes.  There might be a sale on domain names and you decide to invest a few dollars to test out a quick idea.  You might not even do any real homework as far as the keyword search count or if it makes any sense at all. 

Domain Name Sales

You just know that there is a domain name sale and you don't want to miss out on it. After you finish buying the domain, you have to come up with a way to make it work. What ends up happening is that you don't have a clear strategy and a year passes and nothing has happened with the domain.  It seems to happen year after year.

The idea of forwarding the domains to cost per action offers or parking the domain for google income might cross your mind.  Sometimes that doesn't even pan out.  I guess it really helps to have a plan when it comes to domain names. When those domain name sales come, you can go to your list to see if they are still available and you don't end up making a bad decision.

Domain Name Sales with String Attached

One thing that you have to lookout for with those domain name sales are the fine print details. They might include auto-renewals or special offers of trial products that come with the purchase.  When renewal time comes around, you don't want any surprises on your account.  Check to see if the auto-renew option is selected for your domains after you have purchased them.  Auto-renewal might work for some people but I like to take them off and take my chances.  Sometimes you can find renewal codes for domain names and use them to save money.  The auto-renew regular prices for domain names can be pricey.

Saturday, August 11, 2012

Video Marketing - Add Videos to Your Marketing Mix


Are you using video marketing for your home business?  The thing to remember is that all people don't like sitting and reading long blog posts or articles.  Some people might want to watch something that is entertaining and educational. 

Making videos doesn't have to be hard or time consuming.  There are lots of ways to make videos quickly.  Remember that there are lots of people who are purchasing ipads and tablet computers.  There are many people that are connecting to the web with smartphones and electronic readers.  These devices are depending on good content and videos are just one way to connect with these mobile internet users.

Turn some of your photos into a video with animoto.  All you have to do is add your pictures and include text that is quickly turned into a great looking slideshow video with great graphics and sound.  The process doesn't take long to complete and in some cases the videos can be free. 

Tutorials are another type of video that you should think about creating.  People are turning to the web for informational and instructional videos on all kinds of subjects.  Create the videos that will guide those users through the rough patches and get them to a new level of understanding.  You can use simple screen capture software to create good looking videos that provide really good educational value.

You can always use your own video camera to create and edit videos. This might require you getting in front of the camera and not everybody wants to do that.  If you are not camera shy, go for it and become an online celebrity.  Create videos and make sure to link back to your websites and blogs were your viewers can get even more solid information online.


Home Office Circle. Copyright 2008 All Rights Reserved Revolution Two Church theme by Brian Gardner Converted into Blogger Template by Bloganol dot com